Sharing some concepts I've worked on in an effort to practice my design skills, get my creative juices flowing, and more importantly, have fun.
The evolution of e-commerce has been nothing short of remarkable, driven by advancements in technologies like AI and AR/VR. In today's world, where social media has become ubiquitous, I can't help but envision a future where e-commerce and social platforms become more intertwined.
Numerous e-commerce platforms grapple with the challenge of fostering dependable reviews, despite their pivotal role in shaping a customer's purchasing journey. This struggle often stems from the difficulty in eliciting reviews from customers or the proliferation of fake feedback. One potential solution lies in leveraging User-Generated Content (UGC) and integrating it seamlessly into the platform. By introducing short-form video testimonials, customers can access genuine reviews, enriching their shopping experience and fostering trust in the authenticity of the feedback provided.